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Hawaiian Purple Sweet Potato

Farm Fresh Superfood

Your New Favorite Superfood

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From our Ohana to Yours

For decades Hawaiian Crown has been passionate about providing quality farm fresh produce from our Ohana to yours. Our Aunty Judy grows the best 'Uala (purple sweet potatoes) in Hawaii and we wanted to share our family's favorite food with the rest of the world.

Get To Know Us More

Meet your new favorite superfood, the purple sweet potato. It's nutritious, delicious, and beautifully purple inside. Our Hawaiian Crown sweet potatoes are grown in the perfect climate in rich volcanic soil, under golden Hawaiian sunshine. Take your tastebuds to paradise.

Our Story

Explore Recipes

Hawaiian Purple

Sweet Potato Pie Bars

Say Aloha to a Taste of Hawaii

Explore our wide range of Hawaiian purple sweet potato products, each carefully grown and harvested to bring the best flavors to your table.

Hapa Sweet Potatoes

Hawaiian for Half, our Hapa mix is the perfect blend of two vibrant varieties of sweet potatoes. Our signature Hawaiian purple potatoes contrast beautifully with orange sweet potatoes, giving a pop of color to any dish you make.

Purely Purple Sweet Potatoes

Say Aloha to your new favorite superfood, the purple sweet potato. It's nutritious, delicious, and beautifully purple inside. Take your tastebuds to paradise!

Rainbow Sweet Potatoes

Our Rainbow mix has a little of everything. A colorful and delicious blend of 3 kinds of sweet potatoes, it's the perfect mix for those who want to try them all. Rainbows never tasted so good!

Hapa Sweet & Savory

Hawaiian for Half, our Hapa Sweet & Savory mix is the perfect blend of both savory and sweet potatoes. It's perfect for those who like a little sweet or for easily satisfying multiple taste preferences at the dinner table.

Rainbow Sweet & Savory

Our Rainbow mix has a little of everything: purple sweet potatoes, savory golden and red potatoes. It's the perfect blend for the whole Ohana.

Sweet Potato Cubies

Our ready quick Cubies are available fresh or frozen in a microwave tray, perfect for the busy family. Simply heat and serve this delicious and nutritious side dish in minutes!

All about 'Uala
Purple Sweet Potatoes

Discover the 'Uala

Discover the deeply rooted history of the 'Uala in Hawaii. Learn about its significance in traditional and modern Hawaiian culture.

Order Now

Place your order for a taste of Hawaii's finest purple sweet potatoes, straight from our farm and ohana to your table. Coming soon.

Savor the Flavor

Discover delicious recipes and cooking tips to make the most of your Hawaiian purple sweet potatoes.

Sust'Aina-bility

At Hawaiian Crown our Ohana is committed to celebrating the flavors of Hawaii while protecting our beloved 'Aina (land) and our planet, for future generations. We are proud to use 100% recyclable packaging. Mahalo for recycling!